Product Description
The 24k gold chain link bracelet is a timeless design combining strength, style, and value. Perfect for those who want more than just a bracelet — this is a wearable investment. Because it’s 100% 24K pure gold, every gram you buy holds value.
At YinCity Gold, we believe in complete transparency: unlike many luxury or big-box retailers who inflate gold jewelry prices with markups of 200–300% or more, we maintain a 42% markup above material cost to cover craftsmanship and operations — no hidden costs or fancy brand markups.
Designed for everyday wear, this bracelet uses strong interlocking chain links that hold their form, resist kinks, and showcase polished beauty. Whether worn on its own or paired with other pieces, it works for both men and women looking for a gold link chain bracelet that is both stylish and smart.
Order Your Custom Chain TodayFeatures & Highlights
| Feature | Details |
|---|---|
| Purity | 99.9% 24K pure gold – no alloys or fillers. |
| Design | Solid chain link design, classic and versatile for both masculine/feminine styles. |
| Customization | Length, width, and weight chosen by you; made to order. |
| Pricing & Markup | Live spot gold rate + only 42% markup. Significantly lower than the average markup of ~253% our competitors charge. |
| Durability | Designed and made for daily wear, this hardware is built to last, assuming normal use. |
| Suitable For | Gold collectors, investors, or anyone who loves wearable wealth. |
Transparent Pricing: YinCity Gold vs. Other Retailers
| JEWELER | INDUSTRY CATEGORY | ITEM | ITEM PRICE | GOLD VALUE (@ $2350 OZ) |
MARK-UP | TYPE | LINK |
|---|---|---|---|---|---|---|---|
| Yincity Gold | GOLD CUSTOM INVESTMENT JEWELRY HANDMADE IN U.S. | 24K CUSTOM HANDMADE CUBAN CHAIN WITH ID TAG 25 INCH 311 GRAMS | $36,210 | $25,500 | 42% | SOLID | YINCITYGOLD.COM |
| TIFFANY & CO. | LUXURY RETAIL | 18K HARDWARE LINK BRACELET 35.38G (6.53 GRAMS ACTUAL GOLD) | $12,500 | $2,175 | 475% | HOLLOW | TIFFANY.COM |
| Cartier | LUXURY RETAIL | 18K SANTOS CHAIN 22 INCH 55.25 GRAMS (14.14 ACTUAL GOLD) | $8,500 | $3,398 | 150% | SOLID | CARTIER.COM |
| DAVID YURMAN | LUXURY RETAIL | 18K ROSE GOLD CUBAN 26 INCH 125.52 GRAMS (91.4 GRAMS ACTUAL GOLD) | $37,000 | $7,719 | 379% | SOLID | DAVIDYURMAN.COM |
| ZALES | RETAIL (MALL) | 14K GOLD CUBAN 26” ITEM #20293610 WEIGHT 75.60 | $15,499 | $3,613 | 327% | HOLLOW | ZALES.COM |
| KAY | RETAIL (MALL) | 14K CUBAN 22” 96.13 GRAMS (56.04 GRAMS ACTUAL GOLD) | $25,999 | $4,595 | 466% | HOLLOW | KAY.COM |
| Ben Bridge | RETAIL | 14K 24” FORZATA CHAIN 6.64 GRAMS (3.87 REAL GRAMS ACTUAL GOLD) | $6,999 | $3,173 | 121% | SOLID | BENBRIDGE.COM |
| Fred Meyer | RETAIL | 14K 26” INCH FRANCO CHAIN 176 GRAMS (102.6 ACTUAL GOLD) | $21,900 | $8,413 | 160% | SOLID | FREDMEYERJEWELERS |
| Shane Co. | RETAIL (MALL) | 14K FRANCO CHAIN 51.9 GRAMS (30.25 PURE GOLD) | $6,450 | $2,480 | 160% | HOLLOW | SHANECO.COM |
| Walmart | DEPARTMENT RETAIL | 14K CUBAN 24” 106.14 GRAMS (61.88 GRAMS) | $12,259 | $5,074 | 142% | SOLID | WALMART.COM |
| Nordstrom | DEPARTMENT RETAIL | 18K GOLD CUFF BRACELET 33 GRAMS (24.75 ACTUAL GOLD) | $10,450 | $2,029 | 415% | SOLID | NORDSTROM |
| Kohl’s | DEPARTMENT RETAIL | 14K GOLD 24” PAVE CHAIN 52.5 GRAMS (30.60 ACTUAL GOLD) | $20,000 | $2,509 | 697% | HOLLOW | KOHLS.COM |
| Amazon | AMERICA’S BIGGEST ONLINE RETAILER | JEWELRY PLUS 26” CUBAN 101.49 (59.17 ACTUAL GOLD) | $13,175 | $4,852 | 172% | SOLID | AMAZON.COM |
| Jaxxon | ONLINE | 14K 24” FRANCO 27 GRAMS (15.75 ACTUAL) | $2,499 | $1,291 | 94% | SOLID | JAXXON.COM |
| Helzberg | RETAIL | 14K 24” CUBAN 34.50 GRAMS (20.11 ACTUAL GOLD) | $5,999 | $1,649 | 264% | HOLLOW | HELZBERG.COM |
| Jared | RETAIL | 24K 24” BARREL CHAIN 77.99G GOLD | $18,000 | $6,395 | 181% | HOLLOW | JARED.COM |
| Costco | RETAIL DISCOUNT | 14K 24” FANCY CURB NECKLACE 47.3 GRAMS (27.6 ACTUAL GOLD) | $3,500 | $2,262 | 55% | SOLID | COSTCO.COM |
| Gurhan | ONLINE | 24K 7.5 INCH GOLD BALL BRACELET 30.32 GRAMS GOLD | $7,950 | $2,486 | 205% | SOLID | GURHAN.COM |
Pure Gold Jewelry Value Estimator
About YinCity Gold
NEVER BE TOLD OR SOLD ANYTHING LESS THAN PURE 24K GOLD
YinCity Gold is transforming the way Americans buy gold jewelry. We craft only pure 24K gold pieces and price them with full transparency - no inflated 200–300% markups like most traditional retailers. Every piece meets or exceeds LBMA standards, making it both a beautiful accessory and a reliable financial asset. We also challenge the misconception that 24K gold is “too soft,” showing instead that it’s the ideal form of wearable investment. By pricing according to weight and live market value, we bring trusted Asian gold-buying traditions to the U.S., giving customers the chance to own real 24K gold - pure, undiluted, and fairly priced.
Explore Our 24k Gold Collection
FAQs About the 24k Gold Chain Link Bracelet
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Yes. Every bracelet is handcrafted from 99.9% pure, investment-grade 24K gold - no alloys, no fillers. Each piece comes with a certification of authenticity and purity.
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Pricing is based on the live gold spot rate at the time of order, plus our transparent 42% markup to cover design and craftsmanship. This is far lower than the 200–300% markup typically charged by luxury retailers.
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Absolutely. Each bracelet is made to order, so you can select the exact specifications you want - including length, width, weight, and clasp style.
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For first-time clients, our men’s bracelets typically start at 100 grams and women’s bracelets at 75 grams. For returning clients, we can create lighter pieces such as bracelets, rings, and pendants below these minimums.
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Most U.S. jewelers sell 10k, 14k, or 18k alloyed gold jewelry with heavy markups of 200%–300%. YinCity Gold offers only 24K pure gold jewelry, priced transparently by weight and live market value, with a modest 42% markup for labor and design.
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Custom orders typically take 3–4 weeks to craft, depending on your design specifications. Once complete, your bracelet is shipped fully insured with tracking and requires an adult signature on delivery.
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You can submit an inquiry directly on the product page or call us. We’ll discuss your preferred length, weight, style, and budget, then provide a 24-hour pre-quote based on current gold prices. Once confirmed, we finalize the order and begin crafting.
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We accept bank deposits, wire transfers, and major credit cards (Visa, Mastercard, American Express, Discover). Please note, credit card payments include a ~2.7% processing fee.
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Yes. While 24K gold is softer than lower-karat alloys, the interlocking chain link design is engineered for strength and durability, making it ideal for regular wear if cared for properly.
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Yes. If you’re not satisfied, YinCity Gold guarantees buyback at the current gold price value, minus a 10% melt and process fee.